Understanding YouTube’s Content and Ad Personalization

Non-personalized content and ads on YouTube are influenced by factors such as the content you’re currently viewing and your general location. Ad serving is based on these elements without tracking individual user data. On the other hand, personalized content and ads may include video recommendations, a customized homepage, and tailored advertisements based on past activity, like the videos you watch and search queries on YouTube. YouTube also uses cookies and data to ensure age-appropriate content when necessary.

Selecting ‘More options’ provides additional information, including details about managing privacy settings. You can visit g.co/privacytools at any time to explore more privacy tools.
— new from WTHR

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