Non-personalized content and advertisements are shaped by factors such as the material you’re currently viewing and your geographical location, with ad delivery relying on general location data. Personalized content and ads may include video suggestions, a customized YouTube homepage, and tailored advertising based on past activities, such as the videos you’ve watched and your search history on YouTube. The platform also utilizes cookies and data to ensure the experience is suitable for the user’s age, where applicable.
Users are encouraged to select ‘More options’ for additional details, including how to manage privacy settings, and can visit g.co/privacytools at any time for further information.