Chinese automakers have invited a record number of foreign journalists and influencers to the 2025 Shanghai Auto Show. This marks a significant shift in policy, as China traditionally enforces strict journalist visa regulations. Companies like BYD are targeting regions such as Latin America, hosting around 150 journalists and influencers in luxury accommodations. The initiative aims to promote Chinese electric vehicles (EVs) in emerging markets like Latin America, where the EV market is projected to exceed $19 billion by 2030. Influencers from the West, including prominent YouTubers and content creators, were also flown in to explore advancements in EV technology.
— new from Carscoops
